Equipment Lease Helps Production Company Soar in Competitive Industry

Redtail Media is an Emmy award-winning production company that produces commercials, shows, and documentaries for television networks. The success of their business relies heavily on state-of-the-art production equipment. When Redtail got an order to shoot a major cable series that required a large amount of production equipment, they knew they needed to expand their operations and quickly secure financing for the equipment.

– Chris Burke, Owner, Redtail Media

Already a City National Bank client, Redtail asked their bank relationship manager for ideas on how to quickly finance high-end production equipment. City National^® pulled in First American to introduce the concept of equipment financing, and First American soon provided a sale leaseback solution to reimburse Redtail for equipment purchased in the last 12 months. Sale leasebacks, which reimburse the client for up to 100% of their costs and allow them to repay those costs over 12-60 months, are extremely helpful in fast-moving industries like entertainment, where decisions often need to happen quickly. First American’s focused effort paid off, and the entire deal was funded in under 30 days.