Program Customization

Flexible Branding Options

Co-Branded Solutions

  • Program is set up so the vendor and First American go to market with a coordinated solution

  • Marketing collateral and program documents will feature brand marks from both the vendor and First American

Best for:

Vendors who would like to highlight their affiliation with a company that has the reputation, strength and credibility of First American, an RBC/City National company.

Private Label Solutions

  • Program is designed so the vendor goes to market with financing solutions that are presented under the vendor’s brand, with First American as the back office and funding source

  • Marketing collateral and program documents will feature brand marks from the vendor

Best for:

Vendors with a strong marketing share and brand reputation who want to go to market with “in-house”, streamlined financing solutions.

Bundled Solutions

Offer financing for 100% of your solution—hardware, software, services, installation, maintenance—all under one simple monthly payment for your customer.

Managed Services

Go to market as a managed service that boasts advantages such as predictable fixed monthly payments, opportunities to upgrade, ongoing training, maintenance, etc. Many customers prefer to pay for use of the equipment and not worry about the burden and costs associated with ownership. They prefer that the experts (you) handle it all for them.

Software as a Service (SaaS)

Hardware as a Service (HaaS)

Anything as a Service...

Managed service solutions are growing in popularity within competitive markets and are perfect for your:

  • New customers who aren’t yet willing to make a long-term commitment to your solution

  • Tech-forward customers who prefer to regularly update their equipment

  • Customers who seek a stress-free solution that includes ongoing maintenance

  • Small and growing businesses who don’t have the budget or staff to manage your solution

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First American Commercial Bancorp, Inc. is a wholly-owned subsidiary of City National Bank. Deposit products and services are offered by City National Bank Member FDIC. City National Bank is a subsidiary of Royal Bank of Canada. For California clients: Loans made or arranged pursuant to a California Finance Lenders Law license. All trademarks are the property of their respective owners. Additional terms apply and can be found by visiting

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